Hassan Sheheryar Yasin, eminently known as HSY, is leading Pakistani fashion designer.
Hassan received his early schooling from Beaconhouse School System (Pakistan). He was salutatorian of the Pakistan School of Fashion Design (class of 2000). Yasin is affiliated with the La Chambre Syndicale De La Couture Parisienne in France. This star holds an honours degree in couture and serves on the board of directors and the executive committee of the fashion institute he graduated from.
He is renowned for his clothing chain and his prime-time talk show Tonite with HSY on Hum Sitaray, which was a huge hit.
In a world where the fashion world is considered a female-oriented world, Hassan defied all odds and started as a fashion choreographer in 1994, Yasin not only worked as a choreographer in fashion but he also worked as a fashion designer to various shows within Pakistan nationally and internationally to countries such as Dubai, London, New York City and Toronto.
After completing his relevant education Yaseen boldly defied all odds and stepped into the fashion world. He passionately worked hard and in 2000 created his own destiny and started his own fashion label, HSY from scratch.
Though it all started as a bridal and formal wear couture house, with time and experience Hassan became more flexible with his work and became one of Pakistan’s most recognized fashion labels and employs over 350 people and multiple stores nationally and six stores internationally. In 2003, Karachi-based Diva Magazine placed Yasin on the cover of their “Most Powerful People” issue and as one of their 10 “Faces of the Year. Hasan has made his name prominent his unique fashion sense and style has everyone in awe, Today we can safely say any fashion show in Pakistan can be considered as complete without the participation of Hassan Sheheryar Yasin. His colourful personality and choice have made love his attires whatever style or genre he touches such as bridal, party wear or even formal, he gives it a new and improved look.
The governing body of Pakistan has as of late named him in the Board of Directors of the school as well and in the Executive Committee.