Google Announced The Establishment of The First App Growth Lab in Pakistan

Google Announced The Establishment of The First App Growth Lab in Pakistan

Posted on Apr 27, 2023

Search engine Google has announced the establishment of the first App Growth Lab in Pakistan after the establishment of Gaming Growth Lab last year. According to state-run news agency APP, the new lab, which will run for four months, is designed to identify high-potential app developers, studios and companies that want to boost their business growth. . According to the report, the establishment of the lab reflects Google's commitment to help Pakistan's app industry grow locally and globally. Featuring comprehensive education and support phases, the program will give app developers the opportunity to learn from Google experts in Ads, AdMob, Firebase, GTech and Play, among other industry experts.

Farhan S. Qureshi, Google Regional Director for Pakistan, Bangladesh and Sri Lanka said, “Today, we take pride in announcing the App Growth Lab, which will provide ongoing support to local developers in the future. Will help expand offerings to international customers. He said that this project shows Google's commitment to help build a stable ecosystem for developers in the country, and we look forward to helping Pakistani developers build world-class applications through our ongoing efforts have.

Farhan S. Qureshi, Regional Director, said that the App Growth Lab has four major objectives, the first of which is to explore global app and gaming opportunities to understand different platforms to formulate a comprehensive strategy for their company. have to do Another goal, he said, is to use a user-centric mindset for app and game product development and leverage top-notch technology for the long-term success of your app. The regional director said that the third objective is to develop and leverage different types of strategies for early success, get the most out of Google's tools and build a profitable growth model.

He said that the fourth objective is to gain knowledge to make your app popular worldwide by leveraging market and platform diversification strategies. In this regard, Saad Hameed, Chief Executive Officer of Game District said that Gaming Growth Lab Pakistan 2022 was undoubtedly one of the most awareness programs for Game District. He said that the App Growth Lab program will take place in June 2023 and will last for four months. Interested organizations, app and development studios can apply till May 22, 2023.


Junaid Ali

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